Brand Outline
Sumizome Brand: “Sumizome Artisan Miyuki”
Textile designer Miyuki Hirao creates bespoke garments and dresses using her unique, hand-painted Sumizome (Japanese ink-dyed) fabric. Through the ancient Japanese art of ink, Hirao expresses the inherent pride, dignified quiet strength, and the profound culture of compassion (Omotenashi) of the Japanese people.
Her signature technique—where ink is scattered by the breath of the wind—creates motifs of tree roots and organic blotches that symbolize the “invisible power” and “vitality of life” that sustains us all. Bringing this Japanese spirituality to the world from the historic capital of Nara, she continues to redefine the traditional form of sumi ink for a global audience.
Representative: Miyuki Hirao
Inspired by the sense of tranquility found in ink and the childhood joy of wearing clothes handmade by her mother, Miyuki Hirao launched her first clothing brand, “S’amuser,” in 2007.
Her perspective was deeply influenced by living abroad for six and a half years in the United States (Los Angeles and Atlanta), an experience that led her to rediscover the unique beauty and values of her Japanese heritage.
In 2018, captivated by the evocative beauty of Sumizome, she began exploring the art of ink-dyeing through self-study. She later honed her craft under a master dyeing artist, mastering the traditional foundations before developing her own distinct style.
In 2022, she made her international debut as “Sumizome Artisan Miyuki” at “JAPAN EXPO in Paris 2022.” This was followed in 2023 by an exhibition of her Sumizome works as fine art at the prestigious “SALON ART SHOPPING PARIS” held at the Carrousel du Louvre.
Activity History
| 2003 -2007 | L.A. resident Continued production of handmade aprons to order |
| 2007 -2012 | Launched the clothing brand “S’amuser“ Participated in many handmade events |
| 2013 -2015 | Located in Atlanta |
| Nov. 2015 – Dec. 2020 | Opening of “S’amuser” store in Nara City Hosted biannual “Exhibition and Ordering Session” and online “S’amuser Collection” in September 2020. |
| 2021 | Established the Sumizome brand “Sumizome Artisan Miyuki“ |
| Jul. 2022 | Exhibited at “JAPAN EXPO IN Paris 2022” in France |
| Aug. 2022 | Production of table runners by Miyuki Ando (fermented food sommelier and table coordinator) |
| Oct. 2022 | Rainy Day Factory (Nara City) Exhibition and Sale “Miyuki 1st exhibition“ |
| Nov. 2022 | Costume Cooperation for “View of the World 2022,” Hyatt Regency Osaka, Osaka, Japan |
| Dec. 2022 | Participated in the “Charity Live for ‘I Wish I Had Such an Item’ held on Instagram |
| Jan. 2023 | GRAN AMO (Osaka, Japan) “MIZUHIKI COLLECTION vol.1” Costume Cooperation & Support |
| Apr. 2023 | Costume Cooperation for “NOBU collection” at Kosho-ji Temple (Kyoto, Japan) |
| Apr. 2023 | Theme “A fragile yet supple woman of strength” Photography for publicity materials |
| Jul. 2023 | Modernark Gallery (Kobe, Japan) “Exhibition” jointly held |
| Aug. 2023 | Exhibited Sumizome works at “MIRACULOUS Art Exhibition” at LaPorte main building (Ashiya City) |
| Sep. 2023 | Costume Cooperation for Sumizome team in “Home Salon Fabulous 5th Anniversary Show” at Red Brick Warehouse (Osaka, Japan) |
| Oct. 2023 | Exhibited Sumizome as a painting in “Salon Art Shopping Paris” at the Carrousel Du Louvre |
| Dec. 2023 | Costume production for “MIRACULOUS PARTY WHITE CHRISTMAS” for THE 33 (Osaka, Japan) |
| Dec. 2023 | Theme “The One and Only Uchikake” Photography for publicity materials |
| Jan. 2024 | Costume Cooperation for “Miss & Mrs Global Asian 2024”, Malaysia |
| Feb. 2024 | Costume Cooperation for the Sumizome team of “Mizuhiki Collection vol.2” at Ainess Vilanotse Osaka |
| Mar. 2024 | Costume Cooperation for “BLACK DIA” photo session at Kyoto Creative Garage (Kyoto, Japan) |
| Apr. 2024 | Sponsored by at Ashiya Bay Court (Ashiya City), “Sumizome Photo Session.” |
| May 2024 | Costume Cooperation for the Red Carpet at the Cannes Film Festival |
| Jun. 2024 | Costume Cooperation for Shoko Moriki (video creator and model) at Kyoto Creative Garage (Kyoto, Japan) “Live Solo Exhibition ”. |
| Jul. 2024 | Theme “Present to God” Photography for publicity materials |
| Jul. 2024 | Hosted “Stole workshop (instructor Yuko Obara)” at rassombler (Osaka City) |
| Jul. 2024 | Uegaki Clinic (Asago City) “An Afternoon of Wine and Music in a Western-style Building” Sumizome Sales |
| Aug. 2024 | Ise City “Sumizome PV Shooting |
| Sep. 2024 | Costume Cooperation for Reiko Iwashita (President of Healthy Habit LLC) for “Tea Party to Promote Japanese Tea” in France |
| Sep. 2024 | Costume Cooperation for Ms. Kayoko Asai (Representative of MUSEL Walking & Life Academy) |
| Sep. 2024 | Theme “Nagarekibashi” Photography for publicity materials |
| Oct. 2024 | Costume Cooperation for “MILESTONE Miss & Mrs Global International World Pageant 2024” in Dubai |
| Oct. 2024 | Costume production for three koto and taiko drummers for the “Camera Japan Festival” in the Netherlands |
| Oct. 2024 | Participated in “YOKOHAMA Arts Show Collection Vol.1” in Yokohama City by Sumizome team |
| Nov. 2024 | Costume Cooperation for “KIMONO RUNWAY COLLECTION.vol.3,” an event certified by the Kansai Expo/Kyoto Prefecture Promotion Committee |
| Dec. 2024 | Costume Cooperation for “MRS ASIA PACIFIC 2024” in Singapore and Malaysia |
| Dec. 2024 | Costume Cooperation for Himeji City “Unique Avenue HIMEJI Plan” fashion show |
| Jan. 2025 | Costume Cooperation for “Miss Global Asian 2025”, Kuala Lumpur |
| Feb. 2025 | Costume Cooperation for “BEAUTY ASIA Singapore 2025” in Singapore |
| Jun. 2025 | Costume Cooperation for “Wa no Wa Kimono Show” at the Osaka-Kansai Expo |
| Jun. 2025 | Costume Cooperation for “Ms.Lilibet 2025 Grand Final” at The Ritz-Carlton Osaka |
| Jun. 2025 | Costume Cooperation for “Walking Collection 2025 Summer” at Harajuku Hall |
| Jul. 2025 | Costume Cooperation for ‘Miss & Mrs Global Asian 2025’ in Singapore |
| Jul. 2025 | Costume provision for the “ESCALIER Co., Ltd. 1st Anniversary Celebration Party” at Harmonie Ambrasse Osaka |
| Jul. 2025 | Second Sumi Art Photo Session in Shibuya |
| Sep. 2025 | National Costume Production and Provision for ‘Mrs. Unity World 2025’ in India |
| Oct. 2025 | Participated in “YOKOHAMA Arts Show Collection Vol.2” in Yokohama City by Sumizome team |
| Oct. 2025 | Costume Cooperation for “Walking Collection in DUCLASS OSAKA” at DUCLASS OSAKA |
| Dec. 2025 | Costume Cooperation for “Walking Collection 2025AW” at TODA Hall & Conference Tokyo |


